PEDIATRIC PHYSICAL THERAPIST BRAND PARTNERSHIP
Partner with Starting Point
Cyndi Stedman, PT, DPT Pediatric Physical Therapist
Partner with Starting Point to reach parents through trusted pediatric expertise and practical, evidence-based content. We collaborate with brands that support babies and toddlers as they move, play, grow, and develop, and make everyday life a little easier for their families.
Why Partner With Cyndi
Professional Expertise — Content created by a pediatric physical therapist with 17 years of experience.
Highly Targeted Audience — Connect with parents and caregivers of babies and toddlers seeking trusted developmental guidance.
Authentic Brand Alignment — We partner selectively with products and brands that genuinely fit the needs of children and families.
Lasting Educational Value — Create useful, searchable content that can continue reaching parents long after publication.
Media Kit
Want the quick overview?
View our media kit for a snapshot of Starting Point, our expertise, audience, content, and partnership opportunities.
Cyndi Stedman, PT, DPT
Collaboration Types
PEDIATRIC EXPERTISE AT WORK →
Professional Consulting & Product Development
Bring pediatric physical therapy expertise to your product or project through consultation on development, movement, developmental appropriateness, product design, educational materials, and parent-facing content.
SIGNATURE SERVICE
EDUCATION THAT BUILDS TRUST →
Sponsored Educational Content
Partner with Starting Point to create trusted, evidence-based content that naturally connects your brand with parents of babies and toddlers.
PRODUCTS THROUGH AN EXPERT LENS →
Expert Product Features & Education
Showcase your product through the perspective of an experienced pediatric physical therapist, with a focus on its practical value for children and families.
Website & Blog Integrations
Feature your brand within relevant educational content designed to remain useful, searchable, and discoverable by parents over time.
Reels & Social Media Content
Engage parents through approachable, educational social content that authentically incorporates your brand or product.
Long-Term Brand Partnerships
Build an ongoing relationship with Starting Point through thoughtfully integrated content across multiple platforms and campaigns.
DEVELOPMENTAL TOYS & PLAY
tummy-time toys • activity gyms • stacking
shape sorters • sensory toys • fine motor
Play products that encourage exploration, learning, and emerging developmental skills
MOVEMENT & GROSS-MOTOR DEVELOPMENT
play mats • foam climbers • push-carts • riding toys stepping stones • play tunnels
Products that encourage movement, balance, coordination, confidence, and motor development
Starting Point partners with thoughtfully designed brands and products that genuinely align with the needs of babies, toddlers, and their families.
Ideal Brand Partners
BABY & TODDLER FOOTWEAR
first-walker shoes • flexible toddler shoes
crib shoes • adaptive footwear
Footwear designed with growing feet, natural movement, and developing walkers in mind
BABY GEAR & EVERYDAY ESSENTIALS
baby carriers • strollers • high chairs • play yards
walkers • positioning seats
Thoughtfully designed products that support babies, toddlers, and their families through everyday routines
Interested in partnering with Starting Point?
Tell us a little about your brand and what you have in mind. We review each opportunity for alignment with our mission, audience, and professional standards.
Prefer email? Contact us directly at info@startingpointpediatric.com